CUSTOMER RETAIL DNA PLATFORM
One platform to know everything about each customer, brand & product.
CUSTOMER PROFILE
Built to extract the right insights about every customer and for every product, our customer DNA platform leverages thousands of data points to model purchase behavior, lifestyle & dietary preferences, brands affinity and predict future behaviors & purchases.
CATEGORY PREFERENCES
Data from the retail teams who work with us fuel machine learning models that drive better assortment, trade, and marketing decisions.
PRODUCT PREFERENCES
The platform supports all our products to empower retailers and brands to align on what their customers want, and meet them with the right offers and ads. Thanks to our unique personalization engine and APIs, we can automate the frequent creation of a large pool of personalized offers and ads for millions of customers.
