Read how NIQ Activate empowers Dis-Chem to level up their customer-first strategy with omnichannel personalization, leveraging thousands of data points for better decision-making and collaborate seamlessly with their suppliers partners
While the holiday season may not perfectly align with traditional personalization strategies, it offers a golden opportunity for brands to innovate and explore new avenues in personalization and retail media. Read how by integrating both elements cohesively, retailers can forge a strategy that not only drives sales but also enriches customer experience and fosters loyalty.
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It's not enough to just introduce a private label product; the key is aligning with consumer preferences, pre-emptively countering competitor strategies, and making informed decisions based on data-driven insights. This holistic approach can pave the way for identifying new private label opportunities, designing effective marketing strategies, and monitoring key performance metrics to ensure longevity and growth in the market.
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Inflation creates unique challenges for retailers, but they also present opportunities for optimizing media spend. By making data-driven decisions retailers can navigate the impact of inflation, retailers will be able to drive customer engagement, and create new monetization streams
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Read how Rema 1000 leveraged the power of NIQ Activate to pinpoint the perfect offer for each customer, based on real data
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South Africa’s first choice in pharmacies, has selected ciValue and its market-leading personalization & brand collaboration platform to develop its customer-focused personalization program
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How to leverage your existing assets and accelerate your path to media monetization
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The Northeast’s leading pure-play online fresh food grocer and e-commerce brand, has selected ciValue and its market-leading brand collaboration platform to develop its insight-sharing program
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