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All
  • All
  • Brand Collaboration
  • Omnichannel Personalization
  • Retail Media
  • Tech Corner
  • Trending
  • Uncategorized
  • User Hacks
personalization Omnichannel Personalization

Elevating Personalization: A Comprehensive Approach to Customer Engagement 

What is Personalization?  Personalization, as defined by the Cambridge Dictionary, is the act of making something suitable for an individual’s specific needs. This simple definition ...
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retail media Omnichannel Personalization

Optimize Your Media Spend Amid Inflation Effects  

As the retail market continues to struggle with the effects of inflation, retailers are facing the challenge of maintaining profitability while striving to prove ROI ...
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Brand collaboration Brand Collaboration

Fresh Produce & Fresh Data: Testimonial of NIQ Activate by FreshDirect 

A Paradigm Shift in Fresh Produce Delivery  For over two decades, FreshDirect has been a trailblazer in the realm of fresh food delivery, catering to ...
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omni channel personalization Omnichannel Personalization

Unleashing Data-Driven Personalization: How REMA 1000 Transforms Customer Experience with NIQ Activate

In an era where the most paramount value for customers is “what benefits or extras will I get,” retailers must consistently bring their A-game. For ...
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Omnichannel Personalization

How Dis-Chem leverages personalization and retail media intelligence

Dis-Chem, South Africa’s first choice in pharmacies, has selected ciValue and its market-leading personalization & brand collaboration platform to develop its customer-focused personalization program. Dis-Chem ...
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Retail Media

Getting Started on Your Retail Media Strategy and Accelerating Your Monetization Programs

Whether it is in your board room or in your (virtual) coffee room, everyone is talking about retail media ! Why? Well clearly because it ...
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Brand Collaboration

How FreshDirect Is Democratizing Data With Suppliers to Grow Together

FreshDirect, the Northeast’s leading pure-play online fresh food grocer and e-commerce brand, has selected ciValue and its market-leading brand collaboration platform to develop its insight-sharing ...
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Retail Media

Retail media intelligence 101

Retail media is one of the most discussed topics in the industry today, with a new retail media network being launched every 1-2 months. Indeed, ...
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Retail Media

The real stories of retail media

Funny enough, the marketing community is a quiet one. It’s almost as though, after spending days trying to make noise for the solutions, products, and ...
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Retail Media

What’s the missing piece of your retail media strategy?

Retail media is about creating incremental value for brands in a short timeframe. How can data and analytics help you cut through the noise and ...
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Omnichannel Personalization

3 Takeaways from Running Personalization Programs at Scale

Engagement is the holy grail of marketers, and in today’s world of hyper-customization, engagement is about making sure you hit three targets: the right content, ...
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Brand Collaboration

How Super-Pharm Increased Supplier Collaboration through Insights Sharing

Knowledge is power, and data is a precious commodity, but that doesn’t mean it should be kept secret. On the contrary, when the right data ...
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