Analyzed
Every Week
WE ARE NIQ ACTIVATE
A NielsenIQ company
Powering a better total experience for retailers’ & brands users, and their customers.
NIQ Activate powers engagements that matter for retailers, brands and their customers with a unique self-serve collaboration platform.
Already globally serving retailers from Food, Drug & Specialty verticals, the SaaS collaborative solution promptly delivers insights to align the retailers and their brands partners onto what consumers want, execute personalized offers across physical and digital channels, and serve ads that consumers want to engage with.
In turn, these insights and activations help retailers and brands achieve new revenue streams, sales growth, and increase share of wallet through customer-centric merchandising and marketing.
Our Mission
NIQ Activate aims to transform high-frequency retail business for retailers, brands, and customers. We create simple, intuitive solutions that leverage cutting edge technology and powerful data science to help users put their customers at the center.
We are naturally curious about what drives people to make the decisions they do. We also believe decisions should always be grounded in the data.
If you are passionate about data and human connection, come join us in creating a culture of customer centricity.
Our Story
NIQ Activate was built by CRM experts and retail analysts who have worked with hundreds of marketing, brands, and category managers to understand what would make their work simpler while helping them exceed their targets.
We continually challenge ourselves to learn and grow as a team, to build a deep understanding of customer behavior and innovate with purpose.
Our dedication has helped us earn recognition from Gartner as a Cool Vendor for Excellent Execution of Customer Expectations.
NIQ Activate is about powering a better retail paradigm for retailers and brands to work smarter together, to change conversations around supplier funded activities to focus om what matters; the expectations of the customers.
Our Solutions
NIQ Activate’s cloud-based customer data analytics and personalization platform leverages purpose-built statistical models and predictive algorithms to accelerate time-to-value in today’s highly competitive retail marketplace.
Our innovative AI-driven customer data platform empowers retailers to easily and independently analyze, leverage and monetize customer data in a highly personalized, effective and profitable manner.
With our growing number of customers and increasing industry demand for fast and reliable customer analytics and personalization, we are constantly expanding our world class team.
Sephora teams are very excited to build a better experience for our customers, as our main company priority is delighting customers. The NIQ Activate platform helps collect anonymized insights, offers key analysis in record time, and the ability to share insights with our Beauty and Fragrance brand partners
