Have all eyes on what your customers want

Have all eyes on what
your customers want

Creating engagements that matter for retailers, brands, and their customers

Trusted by the best

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Trusted by the best

Benefits

Providing retailers an unparalleled competitive edge

KNOW EXACTLY WHAT YOUR
CUSTOMERS WANT

KNOW EXACTLY WHAT YOUR
CUSTOMERS WANT

Use AI to discover your customers retail DNA against thousands of attributes so you never miss an opportunity.
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PARTNER WITH YOUR BRANDS
FOR SUCCESS

PARTNER WITH YOUR BRANDS
FOR SUCCESS

With a dedicated app to share granular and benchmark performance, give brands the insights they need to grow with you.
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KEEP YOUR CUSTOMERS
ENGAGED

KEEP YOUR CUSTOMERS
ENGAGED

Meet the right audience at the right time with the right offer and ads. In a few clicks.
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STAY IN
CONTROL

STAY IN
CONTROL

With NIQ Activate, you have all the insights you need, at your fingertips.
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The win win win retail world

So your customers, your brands, and your business can grow

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Revenue Growth
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Higher Lifetime Value
0 %
ROAS

Customer Retail DNA Powers everything we do

Built to extract the right insights about every customer and for every product, our customer DNA platform leverages thousands of data points to model purchase behavior, lifestyle and dietary preferences, brands affinity and predict future behaviors & purchases. Data from the retail teams who work with us fuel machine learning models that drive better assortment, trade, and marketing decisions. The platform supports all our products to empower retailers and brands to align on what their customers want, and meet them with the right offers and ads.

Our Products

Retail media intelligence

Accelerate innovation.
Transform your engagements.

Benefit from a solution that can integrate with any media ecosystem, score content in real-time, and deliver the insights needed to power better ads for you brands and your customers.

Audience Segmentation

Perfect audiences.
Couple of clicks.

Build personas and precise audiences in a couple of clicks across 1000s of customer attributes.

Brand Collaboration Portal

Reduce friction.
Create new revenue streams.

Secured and segmented view for each brand partner to see the impact of their activities and benchmark their market share.

Personalization Manager

Scale your efforts.
Attract more funding.

Match content with customers, according to your objectives: cross-sell, upsell, winback and churn, and leverage dedicated personalization engines to automate offer management, and measure omnichannel marketing campaigns in real time.

Insights Hub

Customer centric insights.
At your fingertips.

Out of the box customer centric metrics, reports and performance indicators, for better decision making.

Use case

Read some of our use cases to learn how our customers gain value

Cosmetics

Major European retailer leverages brands collaboration to deepen customer insights

Pharm

How Super-Pharm increases supplier funding and grows customer value across all channels

Grocery

Tier 1 EMEA Grocer achieves personalization at scale and an uplift of 8% of its turnover

WORK SMARTER WITH YOUR BRANDS.
Get personalized with your customers.

START GAINING MORE REVENUE FROM YOUR MEDIA ASSETS